eBay India's recent study of key shopping habits of mobile commerce users in India involving over 1,000 eBay users in October 2013 has revealed that 78% shoppers prefer shopping on mobiles to get great deals on purchases and 60% shopped on mobiles to save fuel, parking charges and long queues.The survey reported that Mobile Phones, Home Appliances and Tablets were the three most purchased items online. Around 75 percent of the people surveyed admitted to shopping from home and 45 percent stated that they shopped at night. 48 percent of the people surveyed prefer credit cards as their preferred payment mode.

Samsung with 44% of the votes is the most popular device for mobile shopping, followed by Sony (12%) and Nokia (10%). The most popular shopping browser remains the default Android browser (79%), followed by Safari on iOS (9%) and IE on Windows (6%).