Posted by : Cyber Freak
Saturday, 29 December 2012
According to Flurry Analytics, whopping
over 17 million Android and iOS devices were activated on Christmas Day
this year. The figures are about 2.5 times higher than Christmas last
year, and a 332 percent surge over the December baseline average of 4
million activations per day.
Data released by Flurry Analytics
further says smartphones were the majority of activations leading up to
December 25, but on Christmas Day tablets gained the lead and grabbed 51
percent of all activations. Amazon's Kindle Fire HD saw the highest single-day growth, rising several thousand percent compared to the December baseline.
App downloads as expected were affected
by the massive surge in new activated devices, with Flurry reporting a
112 percent increase in downloads on Christmas compared to the previous
20 days. Overall, about 328 million iOS and Android apps were
downloaded. “With a record number of iOS and Android devices flooding the market, we
next look at the surge in app downloads. For these figures, Flurry
estimates its percentage penetration per platform to estimate total
market app downloads. The company also benchmarks download volumes
tracked in its system against publicly released app download milestones
from Apple and Google,” says Flurry Analytics on its blog.