Tuesday, 4 February 2014
A new update of Blackberry Messenger will introduce voice calls for Android and iOS. ccording to reports, BlackBerry is also planning to introduce a video calling facility for its users soon. The company is launching these new features in an effort to revive its market share in India. It's market share has dropped significantly from 5 percent in 2012 to 0.5 percent in 2013.
"BlackBerry will release an update to
its popular BlackBerry Messenger for Android and iOS that will provide
users with free voice calling facility. The update will also permit the
users to surf, share content, geographical locations and create BBM
channels," said Krishnadeep Baruah, the senior director of channel
marketing in Asia Pacific for Blackberry.
BBM has made it clear that they will not be launching the service for Windows Phone
any time soon. The company stated that however if the Windows Phone
user base grows exponentially in the future, they might look into it.
According to David Proulx, BlackBerry’s Senior Director of BBM Business
Development, “as other platforms emerge, whichever they may be, we will
execute on those platforms as well.”
Currently, Blackberry is having more than 100 million users on their BBM including android and iOS users.
